Virelia was a personal project created to practice and refine my brand design skills. The goal was to develop a luxury plant store concept that not only embodied sophistication and elegance but also captured the essence of nature's beauty. Throughout the process, I focused on creating a cohesive brand identity—from logo design to color palette—ensuring every element reflected the premium experience I wanted to deliver. This project allowed me to experiment with modern design techniques while considering user experience and the emotional connection people have with greenery. Virelia became a perfect opportunity to merge my passion for design with my love for nature, pushing me to grow as a designer and further develop my creative vision.